Womens's Day Celebration at PIM: Talk by Dr. Shubha H.S
Women’s Day was celebrated on 8th&
9th of March 2019 At Poornaprajna Institute of Management. A collage
competition on the theme “transforming Women’s Life” was conducting on 8th
March. On 9th March Dr. Shubha H.S., Associate Professor, Head of the
Department of Media Studies, addressed the students. She spoke on Media and
Women. She narrated stories of women achievers like Stephanie Sinclair, who
started “too young to wed” movement and Sindhuthai Sapkal, who dedicated her life to the orphans,
to inspire the students. These stories were thought provoking and reached the
hearts and minds of the students. Speaking further on media coverage on women
and women related aspects she highlighted that it is much less than 50% and
within this coverage it is the celebrities, business icons and politicians who
are portrayed and not the ordinary women. She opined that this has to change if
women empowerment has to happen in the real sense. Analysing the reasons why
women empowerment doesn’t happen she stressed on how patriarchal mind-set is
built in children through their text books quoting the research done on NCERT
text books which revealed that less coverage was given to women and there was
more of stereotyping. Finally she opined that women empowerment does not happen
just by celebrating women’s day but it has to happen at the grassroots level.
The Director of PIM, Dr. Bharath
V. addressed the audience highlighting the relevance of women’s day celebration
and the theme of International Women’s Day i.e. “Think equal, build smart, and
innovate for change”.
Ms. Saniha introduced the guest
and welcomed the gathering, Ms. Meghana proposed vote of thanks and Ms. Alvina
Was the Master of Ceremony. The programme was co-ordinated by Mrs. Sujatha
G.L., faculty co-ordinator of women empowerment cell.
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